Privacy Policy - Pound A Metre Mobile App
Last Updated: February 2026
1. INTRODUCTION
This Privacy Policy explains how the Pound A Metre mobile application ("the App") collects, uses, stores, and protects your personal information. This policy applies specifically to our mobile app and supplements our main website Privacy Policy.
By using the Pound A Metre mobile app, you agree to the collection and use of information in accordance with this policy.
2. INFORMATION WE COLLECT
2.1 Account Information
When you sign in to the App using your Pound A Metre account, we access:
• Your name
• Email address
• Phone number (if provided)
• Delivery addresses
• Order history
• Payment information (stored securely via Shopify)
2.2 Device Information
We may collect:
• Device type and model
• Operating system version
• App version
• Device identifiers (for push notifications)
• IP address
• General location (country/region)
2.3 Usage Information
We collect information about how you use the App:
• Products viewed and searched
• Items added to wishlist
• Shopping cart contents
• Order history
• App features accessed
• Time and date of app usage
2.4 Local Storage
The following data is stored locally on your device:
• Wishlist items
• Recent searches
• Theme preferences (light/dark mode)
• Shopping cart (synced with our servers)
• Login session tokens
2.5 Push Notifications
If you enable push notifications, we collect:
• Device push notification token
• Notification preferences
• Notification interaction data
3. HOW WE USE YOUR INFORMATION
We use your information to:
• Process and fulfil your orders
• Provide customer support
• Send order updates and delivery notifications
• Manage your account and preferences
• Sync your shopping cart and wishlist across devices
• Personalize your shopping experience
• Send promotional offers (with your consent)
• Improve app functionality and performance
• Prevent fraud and ensure security
• Comply with legal obligations
4. THIRD-PARTY SERVICES
The App integrates with the following third-party services:
4.1 Shopify
Our e-commerce platform that processes:
• Order processing and payment
• Customer account management
• Checkout and secure payments
Privacy Policy: https://www.shopify.com/legal/privacy
4.2 Smile.io
Our loyalty rewards programme provider that manages:
• Points balance tracking
• Rewards redemption
• Member tier status
Privacy Policy: https://smile.io/privacy
4.3 Firebase Cloud Messaging (Google)
Push notification service that handles:
• Delivery of order updates
• Promotional notifications
Privacy Policy: https://firebase.google.com/support/privacy
4.4 Expo/React Native
Mobile app development framework
Privacy Policy: https://expo.dev/privacy
5. DATA STORAGE AND SECURITY
5.1 Data Storage
• Account data is stored on Shopify's secure servers
• Local app data (wishlist, preferences) is stored on your device
• Push notification tokens are stored securely with Firebase
5.2 Security Measures
We implement industry-standard security measures including:
• Encrypted data transmission (SSL/TLS)
• Secure authentication tokens
• Regular security audits
• Access controls and monitoring
5.3 Data Retention
• Account data: Retained while your account is active
• Order history: Retained for 7 years (legal requirement)
• Local app data: Deleted when you uninstall the app
• Push tokens: Deleted when you disable notifications or uninstall
6. YOUR RIGHTS (UK GDPR)
You have the right to:
• Access your personal data
• Correct inaccurate data
• Request deletion of your data
• Object to data processing
• Withdraw consent at any time
• Data portability (receive your data in a structured format)
• Lodge a complaint with the ICO (UK data protection authority)
To exercise these rights, contact us at contact@poundametre.com
7. DATA SHARING
We do NOT sell your personal data to third parties.
We may share your data with:
• Shopify (order processing)
• Smile.io (rewards programme)
• Firebase (push notifications)
• Delivery partners (for order fulfilment)
• Payment processors (for secure transactions)
• Law enforcement (if legally required)
All third parties are contractually obligated to protect your data.
8. COOKIES AND TRACKING
The mobile app does not use cookies. However, it may use:
• Analytics to understand app usage patterns
• Session tokens for authentication
• Local storage for app preferences
You can control analytics through your device settings.
9. CHILDREN'S PRIVACY
The App is not intended for children under 13. We do not knowingly collect data from children under 13. If you believe a child has provided us with personal information, please contact us immediately.
10. PUSH NOTIFICATIONS
You can control push notifications through:
• In-app notification settings
• Your device's notification settings (iOS Settings > Notifications)
You can disable notifications at any time without affecting other app functionality.
11. DATA DELETION
To delete your data:
• Delete your account: Contact contact@poundametre.com
• Clear local app data: Uninstall the app or clear app data in device settings
• Opt out of marketing: Use unsubscribe links in emails or contact us
Account deletion is permanent and cannot be undone. Some data may be retained for legal compliance (e.g., order records for 7 years).
12. INTERNATIONAL TRANSFERS
Your data is primarily stored in the UK and EU. Where data is transferred outside the UK/EU (e.g., to Shopify's US servers), we ensure adequate safeguards are in place through:
• Standard Contractual Clauses
• Privacy Shield equivalents
• Adequacy decisions
13. CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time. Changes will be posted in the App and on this page with an updated "Last Updated" date. Continued use of the App after changes constitutes acceptance of the new policy.
14. CONTACT US
For privacy questions or to exercise your rights:
Email: contact@poundametre.com
Phone: 01274 317457
Mail: Dream Fabrics Ltd (trading as Pound A Metre), Wholesale Buildings, Woodhead Rd, Bradford, BD7 1PD, United Kingdom
Company Registration: 11561888
15. LEGAL BASIS FOR PROCESSING (UK GDPR)
We process your data under the following legal bases:
• Contract performance (order fulfilment)
• Legitimate interests (app improvement, fraud prevention)
• Consent (marketing communications, push notifications)
• Legal obligation (tax, accounting records)
16. COMPLAINTS
If you're not satisfied with how we handle your data, you can lodge a complaint with:
Information Commissioner's Office (ICO)
Website: https://ico.org.uk/make-a-complaint/
Phone: 0303 123 1113
